Peak Bars, LLC – Brand Identity
Led the branding and packaging design for Peak Bars, a protein bar crafted for outdoor enthusiasts. Developed a bold, adventure-driven visual identity, incorporating a mountain-inspired logotype to reflect the brand’s connection to nature and performance. Designed packaging that balances rugged appeal with premium quality, ensuring strong shelf presence while resonating with active, health-conscious consumers.
Supported Peak Bars’ social media campaign by creating engaging Instagram Stories, promotional graphics, and branded content that reinforced the brand’s adventurous identity. Designed visually cohesive digital assets to drive engagement, highlight product benefits, and connect with the outdoor community.
